Our very own Jason Speers recently sat down with The Richmond News to talk about Babbl’s mission to bring a fresh take on home internet to Richmond. As a 20+ year veteran of a major Canadian telecom, Speers saw firsthand the frustrations that consumers experience with home internet in Canada — with lack of choice, high costs, and strict contracts topping the list.
So when an MBA project challenged him to create a new business concept, Speers saw an opportunity to create a home internet provider that would bring greater choice to consumers. Thus, Babbl was born.
“I’m very aware of the industry, and I understand it well. We really want to make a difference in Western Canada, which has extremely high rates for internet service,” Speers told The Richmond News. “We’re trying to make a difference for the average person.”
And that difference is being made through Babbl’s offering of high-quality, reliable internet at notably affordable rates. Further, unlike all major Canadian telecom providers, Babbl is completely contract-free.
“Babbl is a premium home-internet service at a reduced cost, with no contracts, and no-hassle cancellations,” Speers shared.
Many of these advantages come down to the fact that Babbl was born digital. While most big providers are tied to expensive overhead, Babbl’s digital-first nature allows it to keep spending low and pass those savings along to customers. Babbl’s structure also means it can nimbly adjust to changing customer needs as they arise.
Knowing that home internet needs vary between households, Babbl offers a range of affordable home internet plans to suit all types of users — from casual browsing to heavy gaming. All plans include everything users need to get online, including an all-in-one router and Wi-Fi modem.
Babbl is able to achieve all of this by acting as a third-party internet service provider (ISP).
As a third-party ISP, Babbl buys access to existing telecom infrastructure and creates its own internet connection. This model enables Babbl to save big on infrastructure costs and pass those savings along to its customers.
“It was a great model for many years, but it’s time to inject technology in a way that allows for costs to be reduced yet still experience the exact same quality of home internet,” said Speers.
Initially focusing on Western Canada, Babbl is currently offered in Richmond, Nanaimo, and Parksville and has plans to soon extend throughout BC.
Check out the full article with Jason Speers on The Richmond News.